Author Archive: Jaimey Walking Bear
originally published on John Battelle’s Searchblog (“Web 2 Map: The Data Layer – Visualizing the Big Players in the Internet Economy”)
As I wrote last month, I’m working with a team of folks to redesign the Web 2 Points of Control map along the lines of this year’s theme: “The Data Frame.” In the past few weeks I’ve been talking to scores of interesting people, including CEOs of data-driven start ups (TrialPay and Corda, for example), academics in the public dataspace, policy folks, and VCs. Along the way I’ve solidified my thinking about how best to visualize the “data layer” we’ll be adding to the map, and I wanted to bounce it off all of you. So here, in my best narrative voice, is what I’m thinking.
First, of course, some data.
Originally posted April 25, 2011 by John Battelle
If you’ve been reading my musings these past few months, you may have noticed an increasing fascination with data. Who owns it (the creator, the service, both? Who has access to it – ISPs? Device makers? Marketers? The government? And how are we as an industry leveraging data to create entirely new classes of services?
Well, expect a lot more musing here, because (finally!) we’re ready to announce the theme for the Web 2 Summit, 2011, and it’s this: The Data Frame. From my overview, just posted on the site:
For Summit 2010, we noted that the Web ecosystem had shifted into something of a battlefield, with both major players and upstarts jockeying for lead positions around key “Points of Control.” Looking back at our theme one year later, it’s clear the game is still in its early phases – most of the major players have held their ground and continue to press into new territory. Meanwhile, the cycle of startup creation has intensified and compressed.
Given all this, we’re tempted to simply declare 2011 “Points of Control, The Sequel.” But we’ve noticed a constant uniting nearly all the battles around these strategic regions. That constant? How companies (and their customers) leverage data.
In our original Web 2.0 opening talk, as well as in Tim’s subsequent paper “What is Web 2.0,” we outlined our short list of key elements defining the emergent web economy. Smack in the middle of that list is this statement: “Data Is the Next Intel Inside.” At the time, most of us only vaguely understood the importance of this concept. Three years ago we noted the role of data when “Web Meets World,” and two years ago, we enlarged upon it with “WebSquared.”
This year, data has taken center stage in the networked economy. We live in a world clothed in data, and as we interact with it, we create more – data is not only the web’s core resource, it is at once both renewable and infinite. No longer tethered to the PC, each of us bathes in a continuous stream of data, in real time, nearly everywhere we go.
In the decade since search redefined how we consume information, we have learned to make the world a game and the game our world, to ask and answer “what’s happening,” “what’s on your mind,” and “where are you?” Each purchase, search, status update, and check-in layers our world with data. Billions of times each day, we pattern a world collectively created by Twitter, Zynga, Facebook, Tencent, Foursquare, Google, Tumblr, Baidu, and thousands of other services. The Database of Intentions is scaling to nearly incomprehensible size and power.
Of course, this fact raises serious issues of consumer privacy, corporate trust, and our governments’ approach to balancing the two. As we learn to leverage this ever-shifting platform called the Internet, we are at once renegotiating our social, economic, and cultural relationships – and we’re doing it in real time. How we interact with each other, how we engage with our government, how we conduct business, and even how we understand our place in the world – all has changed in the short two decades since the dawn of the commercial Internet. And all of this is described through a matrix of data, the power of which our culture is only beginning to recognize.
At the Web 2 Summit 2011, we’ll use data as a framing device to understand the state of the web. We know that those who best leverage data will win. So who’s winning, and how? Who’s behind? In each of our key points of control such as location, mobile platforms, gaming, content, social – who is innovating, and where are the opportunities? What new classes of services and platforms are emerging, and what difficult policy questions loom? And what of the consumer – will users become their own “point of control,” and start to understand the power of their own data?
These are some of the questions we’ll be asking and answering at the 8th annual Web 2 Summit. We look forward to exploring them together.
Web 2 Summit 2011
The Palace Hotel San Francisco
Oct. 17-19, 2011
Registration is now open, and an early line up of speakers will be announced shortly (we already have ten amazing names, but I’m holding off till we have at least a baker’s dozen). Stay tuned, and join the conversation.
* And yes, we’ll be updating our “Points of Control” Map with a new layer – the Data layer, naturally.
Note: The voting period for the Points of Control Map contest has ended. Thank you to everyone who voted!
Thank you to everyone who submitted general comments and acquisition suggestions/comments for our Web 2.0 Summit Points of Control Map contest! We’ve pored through all of the submissions added between October 14 and October 27 (closing date of the contest) and have selected our favorites, which we’re listed below.
We’re going to give away two passes to Web 2.0 Summit this year, and you get to help! Use the form below to vote for your favorite Acquisition suggestion / comment and also General map comment. We’ll be collecting the votes between now and November 10. The top vote getter in each category will win a Full Conference pass to Web 2.0 Summit.
Thanks for making the Points of Control Map such a rich and engaging resource. It keeps getting better and better because of your input!
UPDATE: The webcast was a great success. Thank you to all who participated!
Please join John Battelle and Tim O’Reilly for a free Webcast – “Points of Control: The Battle for the Internet Economy” on October 27 at 1pm PT.
More than any time in the history of the Web, incumbents in the network economy are consolidating their power and staking new claims to key points of control. It’s clear that the internet industry has moved into a battle to dominate the Internet Economy.
John Battelle and Tim O’Reilly will debate and discuss these shifting points of control as the board becomes increasingly crowded. They’ll map critical inflection points and identify key players who are clashing to control services and infrastructure as they attempt to expand their territories. They’ll also explore the effect these chokepoints could have on people, government, and the future of technology innovation.
Join us for this live broadcast taking place just weeks before Web 2.0 Summit begins and contribute to this important conversation. Be sure to visit the Points of Control map to see how John and Tim are visualizing the lay of the internet landscape.
Access to this webcast is available to registered participants at no cost. In order to provide you with this free service, you may receive additional information about Web 2.0 Summit and other events produced by O’Reilly Media and UBM TechWeb.
Web 2.0 Summit is the gathering place for global leaders and executives every year, but what is it to actually be there? Check out this trailer that we just cut together:
Request an invitation today to join your peers at the once-a-year gathering of the Web’s most influential leaders.
We want to thank everyone for your continued engagement with our popular Web 2.0 Summit Points of Control map. Every comment and point of participation from each of you helps make it that much richer in content and experience! To celebrate the launch of the new Acquisition Mode on the map, we want to give you the chance to win a seat at Web 2.0 Summit 2010. The idea is simple – if you comment and/or give us your thoughts on industry acquisitions you’d like to see, you could win.
How it Works
- Between now and October 27, visit the Points of Control map
- Leave your comments on the map and your acquisition suggestions in Acquisition Mode
- On November 1 we’ll be choosing and posting our favorite comments and acquisition suggestions on a special page on this blog.
- Look for that dedicated contest page here on the Web 2.0 Summit Blog during the week of November 1, and ending November 7
- Vote for your favorite in each category. So two chances to win!
- The top vote getter in each category wins a free pass to Web 2.0 Summit 2010!
NOTE: Make sure that when you sign up to post comments to the map, that we can contact you via Twitter or Facebook. We’ll be notifying the winners directly via those means on November 2.
Check back to this blog for more information as this contest unfolds. Good luck!
We recently launched a new feature on our popular Points of Control, the Map Acquisition Mode. Add your favorite company as a target for acquisition by one of the major players in the network economy, and see who else is being added — and debated — in real time.
Pose your acquisition smackdown by suggesting which takeovers — hostile or friendly — you’d most like to see. Should Apple grab up a social network to make Ping all that it’s promising? Do you still think Google will buy Twitter?
Other map features:
• Territory Mode – click on company icons to view the history and significance of each company.
• Movements – see which directions the major players are headed.
• Comments – make your own observations and suggestions — right on the map. We listen to your feedback and make corrections based on the collective knowledge of this community.
• Vote – support good ideas and voice your opinion about the bad ones.
Get Talking! Bring the conversation to Twitter using the #w2smap hashtag, or post directly to Twitter and Facebook from the map. The Web 2.0 battle rages on, so let’s explore, expand, and explain what your predictions are.
In 2009, 81.3 million users transacted $68.7 billion in mobile payments, and that number is expected to reach $633.4 billion with 490 million users by 2014*. But mobile is just the tip of the payment “Point of Control” iceberg. Online commerce is a hotbed of opportunity; eBay, PayPal, Amazon, Google, Apple, gaming platforms, and credit card companies are gearing up to own their share of this arena.
Some of the industry leaders who we’ll be talking to at Web 2.0 Summit 2010, about the future of online commerce and payment services include:
Will PayPal continue with its ambitions against larger national and global competitors? How do we calculate and optimize the quickly vanishing distinction between online and offline payments? What strategies will the major credit card companies employ to “get back in the game”? Will mobile payment services like Square move beyond hardware systems, and will gaming platforms reach beyond virtual payments? Should government get into this space as well by expanding current auto-payment systems as used to pay toll fees? Is our society ready to let go of physical currency?
Along with a close look into payment systems, we’ll focus on mobile and sensor platforms, distribution, the social graph, location services, data transport, and advertising, among many others. Request an invitation today to join your peers at the once-a-year gathering of the Web’s most influential leaders.
In addition to the cadre of leaders and global executives that make Web 2.0 Summit the premiere event that it is, one of the strengths of the program is also content variety. Not only do John and Tim deliver the hard hitting, in-depth conversations and panel discussions, but the 2010 program is once again buoyed by several High Order Bit rapid fire presentations:
- Mark Pincus (Founder / CEO, Zynga)
- Wim Elfrink (Chief Globalisation Officer, Cisco)
- Mary Meeker (Managing Director, Morgan Stanley)
- Andrew Mason (Founder / CEO, Groupon)
- Katherine Savitt (CEO, Lockerz, LLC)
- Brian Pokorny (CEO, Dailybooth)
- Vinod Khosla (Principal, Khosla Ventures)
- Steven Berlin Johnson (Author, Where Good Ideas Come From: The Natural History of Innovation)
- Ron Conway (SV Angel)
- Lisa Gansky (Author, The Mesh: Why the Future of Business is Sharing)
- Susan Wojcicki (VP Product Management, Google)
If you’ve not been to Web 2.0 Summit before, we encourage you to request an invitation today. Check out these High Order Bit videos from the 2009 program:
Perennial Web 2.0 Summit favorite, Mary Meeker and The State of the Capital Markets, Version Six
Mark Pincus, Founder of Zynga, 2009 High Order Bit presenter; returning to deliver again in 2010:
Mike Schroepfer, The Infrastructure of Facebook
Check out the whole playlist of Web 2.0 Summit 2009 video for these and many, many more amazing discussions. We hope to see you in November!